The 2024 China Import and Export Fair (Canton Fair) grandly opened in Guangzhou from April 15 to 19. As a globally anticipated trade event, the Canton Fair, as always, gathered business elites and cutting-edge products from around the world. At this annual grand event, Pantasy Bricks became one of the focal points of the exhibition with its innovative IP collaboration building block products.
At the exhibition, Pantasy Bricks not only showcased its popular existing IP series, including Le Petit Prince, Kung Fu Panda, Dragon Ball, Astro Boy, Saint Seiya, and Popeye, but also unveiled a series of exciting new collaborations for the first time——with classic IPs like the Garfield family and Snoopy.
The announcement of these new collaborations not only enriches Pantasy Bricks' IP portfolios, but also marks an important step forward in the brand's IP expansion. The introduction of these new collaborations demonstrates Pantasy Bricks' keen grasp of market trends and reflects the brand's commitment to continuous innovation and pursuit of excellence.
At the exhibition, the three innovative series launched by Pantasy Bricks in collaboration with the Garfield family—the Foodie Series, Fantastic Machines Series, and Crystal Ball Series—became an instant highlight, like a beautiful scenery catching everyone's attention. These series cleverly capture Garfield's love for food, a cozy home atmosphere, and dreamy beach parties, vividly portraying Garfield's iconic lazy image and laid-back lifestyle through building blocks, leading players into a world of fun and creativity. Additionally, Pantasy has specially designed minifigures of both young and adult Garfield, adding to the playfulness and collectible value of the building sets.
Pantasy Bricks' latest release, the Little Prince Rocking Horse Series, has also successfully captured the attendees' keen interest and widespread discussion with its unique design and innovative take on the classic.
Drawing inspiration once again from the timeless literary classic Le Petit Prince, Pantasy Bricks has transformed Le Petit Prince's adventures through the planets into a building block creation. Every piece embodies profound and beautiful meanings. The series not only incorporates a fun rocking feature, turning each rock into a lively moment of companionship but also features meticulously designed Le Petit Prince minifigures. From his golden hair, reminiscent of waves of wheat, to his flowing scarf, every detail strives to faithfully recreate the classic image from the book. As you assemble these pieces, it feels as though you're journeying back to the magical adventures with the Little Prince.
Additionally, Pantasy Bricks introduced classic Astro Boy-themed blind boxes, evoking memories of that brave young hero for many. During the exhibition, Pantasy's booth was bustling with visitors. The innovative product designs and extensive IP collaborations not only attracted a large number of building block enthusiasts but also facilitated numerous collaborative discussions, highlighting Pantasy Bricks' strong competitive edge and limitless potential in the global toy market.
